You get practical fixes, simple funnels, and reporting tied to revenue. No noise, no jargon.


Clients come to me when they want clear priorities, steady progress, and someone who actually implements the plan - not just talks strategy.


I work across SEO, Google Ads, Meta Ads, email, and content - but the goal stays the same: build marketing systems that work in the real world.


Because I’ve spent years in web, print, and production, I bridge the gap between strategy and execution. I understand the technical side, the creative side, and how to make everything run together without complexity.


On the content front, I bring my photography and video background into your marketing instead of treating it as a separate add-on. That means planned shoots, simple scripts, clean edits, and assets that keep your social and web channels moving without stalling.


What this means for you

  • Websites and SEO shaped for visibility and performance.
  • Google and Meta Ads focused on lead quality, not vanity clicks.
  • Email, funnels, and content that build trust over time.
  • Reporting that shows what drove leads - and what didn’t.
  • One-to-one communication, direct accountability, grounded advice.


Headshot image of Matt Elliott

Website, SEO & AI Strategist

I help businesses turn underperforming websites into consistent, qualified leads.

I’m a digital marketing freelancer on the Mornington Peninsula. I fix underperforming websites and build simple systems that convert.


Focus: website repairs/builds, SEO and LLMO, Google & Meta Ads, funnels and email flows, content creation, plain-English reporting.

Tools: WordPress, Wix Studio, Duda, Squarespace, Shopify, GA4, Search Console, META, Klaviyo.

Clients: founders and lean teams across Melbourne and Victoria.

Not as standalone services. I now use that production experience to support client marketing:


Plan shoots


Write simple scripts


Direct on the day


Deliver clean edits for social + web


Keep content moving so channels don’t go quiet

I’m in Mornington and work across Melbourne and regional Victoria, with remote options.


The process is simple:


Short strategy call and audit


Weekly delivery


Measure and adjust


You get clear priorities and consistent progress