That means fixing the technical gaps, building simple funnels, and keeping reporting tied to revenue—not vanity metrics.


Clients come to me when they want clear priorities, quick wins, and consistent progress.


Because I’ve worked across web, print, and production, I don’t just deliver strategy. I roll up my sleeves in WordPress, Wix Studio, Shopify, GA4, Search Console, and Klaviyo, making sure each change is practical and measurable.


Need content that actually supports marketing? I bring a background in photography and video production—planning shoots, writing simple scripts, directing on the day, and delivering clean edits that keep social and web channels moving beyond week three.



What this means for you:


  • Websites that load faster, convert better, and rank higher.
  • Funnels and email flows that actually close the loop.
  • A content system built on assets that don’t run dry after launch.
  • Reporting that links back to sales.


I work one-to-one with founders and lean teams—direct, accountable, and respectful.


Headshot image of Matt Elliott

Website, SEO & AI Strategist

I help businesses turn underperforming websites into reliable lead generators.

I’m a digital marketing freelancer based on the Mornington Peninsula. I fix underperforming sites and build simple systems that convert.


  • Focus: website and social media repairs/builds, SEO and LLMO, funnels and email flows, content creation bolt-ons, plain-English reporting.
  • Tools: WordPress, Wix Studio, Duda, Squarespace, Shopify, GA4, Search Console, META, Klaviyo.
  • Clients: founders and lean teams across Melbourne and Victoria.

No. I don’t offer weddings as a standalone service anymore.


I use that production background inside my content creation bolt-on:


  • Plan shoots, write simple scripts, direct on the day.
  • Deliver clean edits sized for social and web.
  • Keep the calendar stocked so channels don’t stall after week three.

I’m based in Mornington and work across Melbourne and regional Victoria, with remote options.

  • Start with a short strategy call and an audit.
  • Ship weekly, measure, and adjust.
  • You get clear priorities, quick wins, and consistent progress.